BUS 410 Artificial Intelligence in Business
This course explores the transformative role of Artificial Intelligence (AI) in modern business environments. Students will examine how AI technologies—such as machine learning, natural language processing, robotics, and predictive analytics—are reshaping decision-making, operations, marketing, finance, and human resource management. Emphasis is placed on understanding both the strategic opportunities and ethical challenges of implementing AI solutions within diverse industries. Through case studies, hands-on projects, and critical analysis, students will learn to evaluate AI tools, interpret data-driven insights, and design responsible, value-driven AI strategies that enhance organizational performance and innovation.